A travellers web journey
Journey Optimization Charlie’s Travels Data AnalysisUX ResearchUX Design Charlie’s Travels is Dutch travel agency focused on tailormade trips to Africa. I noticed a challenge with several travel destination pages: engagement dropped off before the end of the content and visitors often missed important information. There was a lack of consistency, with some pages showing more […]
Consultancy
Consultancy Young Advisory Group Expansion strategyRound tablesInterviewingPersona building Young Advisory Group (YAG) is a consultancy firm run by students. With five branches spread over the Netherlands, it has executed over 400 projects for big corporates as well as sole proprietorships. As a part of YAG, you not only execute consultancy projects but also run the […]
Finding the bargain
UX Project Finding the bargain Problem DefinitionUX Research & TestingUX Design Still massively preferring my physical shopping sprees over the ever more popular online shopping, I realized the major disadvantage to it: no exhaustive overview of current sale of my favorite shops. As a person searching for the good deals while being money and time efficient, […]