A travellers web journey

Journey Optimization Charlie’s Travels Data AnalysisUX ResearchUX Design Charlie’s Travels is Dutch travel agency focused on tailormade trips to Africa. I noticed a challenge with several travel destination pages: engagement dropped off before the end of the content and visitors often missed important information. There was a lack of consistency, with some pages showing more […]
Finding the bargain

UX Project Finding the bargain Problem DefinitionUX Research & TestingUX Design Still massively preferring my physical shopping sprees over the ever more popular online shopping, I realized the major disadvantage to it: no exhaustive overview of current sale of my favorite shops. As a person searching for the good deals while being money and time efficient, […]